Introducing the New Georgianna Lane Paris Online Boutique!
Bonjour, mes chères amis! Hello, my dear friends!
Today, with great excitement and a bit of nerves, I am overjoyed to launch a project which has been years in the making – the new home of my brand and online boutique Georgianna Lane Paris! I can’t wait for you to explore it in detail but to start, here’s an overview of the back story and a brief tour of the features.
A Bit of History
As you know, for over 16 years I’ve had my fine art prints and other decor items available through my two Etsy shops, as well as the shop at Parisian Moments, the popular brand I co-founded with my husband David in 2011.
Etsy has been a fantastic platform for my work, introducing it to a global audience and to many of you, and generating over 23,000 sales and over 5,000 five star reviews (thank you!). But I have always planned and envisioned a proper showcase and dedicated site for my images, books and other lifestyle products. With non-stop book deadlines, much travel and an international move, I couldn’t devote myself to it completely. However, I have been working on it behind the scenes for a number of years, in any spare moment I had, developing the site, designing all the elements and creating the collections. And I am thrilled to say that it is now a reality!
What’s New
PARIS, PARIS, PARIS: As the title indicates, the new shop is very much oriented to all things Paris! You’ll find all my popular Parisian prints from the Etsy shop. All releases from now on will only be available in the new shop. And read on for plans to launch Paris-themed homewares and stationery! (Bestselling prints from the current floral and travel collections will also be available in separate sections.)
VISUAL PRESENTATION: The new site offers a greatly enhanced presentation of my work. Images are large and full frame so you can experience the impact of them with clarity and better visualize how they will look in your home. This vastly improved display shows each title without cropping required to fit in a predetermined format.
GREATLY IMPROVED CLIENT EXPERIENCE: The new site is built with the world’s leading e-commerce platform ensuring a smooth and enjoyable experience for navigating and purchasing. My team and I have put so much thought and care into making it a joy to use.
PRICING: In all the years of offering my work online through Etsy, I have only raised prices ONCE! However, Etsy’s fees have crept up and up until they are a significant portion of every sale, forcing me to increase my prices on that platform in the coming months.
However, the new boutique will retain the current prices for the foreseeable future, which makes me very happy as I’ve always strived to make my work as affordable for as many people as possible.
A New Way to View Collections
Fine art print collections are now beautifully organized by theme, making creating a gallery wall a breeze.
Limited Run Prints
For the first time, I am introducing new image collections in limited run quantities. Once a certain size is sold out, it will not be reprinted, making it a more special acquisition than the usual open editions.
Author Signed Bookplates
At long last! I’ve had many, many requests for signed bookplates and they are now available in the new shop!
New Collections Coming Soon!
FRAME TV IMAGES FOR DOWNLOAD: Another requested item is a digital image collection for Frame TVs. I love this concept and am creating a custom, exclusive line of images just for this purpose. Expect this launch by autumn 2025!
FRENCH-THEMED FLORAL GRAPHIC PRINTS: These collections are also underway and include illustrated maps, exhibition-style posters and reproductions of vintage French artwork.
LIFESTYLE AND HOMEWARES: Hopefully in the not too distant future, the brand will once again offer stationery, notebooks, notecards and journals. Everyone loved my previous stationery lines and I’ve been wanting to recreate these items for years. So am putting it down here in writing and you can hold me accountable! Also on the vision board are homewares such as cushions, linens and apparel. I can’t wait to bring the new collections to you. My team and I are sorting out the shipping logistics, which is a complex and pricey element of offering products worldwide.
Celebration Shop Discount!
To celebrate the launch of the boutique, nearly every collection is currently 20% off. Discount is applied automatically at checkout!
I hope you enjoy exploring the new shop and am so looking forward to your feedback. Every detail has been carefully considered to ensure you love it, so grab a cup of coffee or tea, spend some time discovering the many new features and let me know what you think!
You can access it by clicking the logo below:
With immense gratitude for your continuing support.
xo
G
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